British Swim School


British Swim School is the leader in “Learn to Swim” programs. It was revolutionary in developing a survival program that enables the very young to survive an accident in water. It’s gentle fun program makes it a number one choice for all parents.

The business model, with low investment and even lower overheads make it a highly profitable, quick starting and fast break even business. Equally attractive is the fact that our franchisees have no build out. We contract with pools in Fitness Centers, Schools, Hotels, Sports clubs etc., bringing revenue to the host for an under-utilized loss leader facility. We have a perfect win/win situation!

Our Franchisees purchases a demographic area in which there are over twenty thousand children in a medium to high-income bracket. Within those parameters they are encouraged to open as many locations as they can find. Our top franchisee has 12 locations within one area. Her company teaches over 1000 children per week year round and will gross $1.2 million this year.


Year Established: 1994
Year First Franchised: 2011
Franchised Units: 10 - 50
Actual number of units: 21
Company Owned Units: 4

States referrals are accepted in:

  • Alabama
  • Alaska
  • Arizona
  • Arkansas
  • California
  • Colorado
  • Connecticut
  • Delaware
  • Florida
  • Georgia
  • Idaho
  • Illinois
  • Indiana
  • Iowa
  • Kansas
  • Kentucky
  • Louisiana
  • Maine
  • Maryland
  • Massachusetts
  • Michigan
  • Mississippi
  • Missouri
  • Montana
  • Nebraska
  • Nevada
  • New Hampshire
  • New Jersey
  • New Mexico
  • New York
  • North Carolina
  • Ohio
  • Oklahoma
  • Oregon
  • Pennsylvania
  • South Carolina
  • Tennessee
  • Texas
  • Utah
  • Vermont
  • Virginia
  • Washington
  • Washington DC
  • West Virginia
  • Wisconsin
  • Wyoming

Financial / Terms

Cash Investment: $35,000
Total Investment: $47,000 - $71,000
Minimum Net Worth: Inquire with Corporate
Franchise Fee: Single-Unit: $39,500, 3-Pack: $99,000, 5-Pack: $150,000
VetFran Program Participant: No
Discounts: VetFran, Women, Minorities? Yes
Royalty Fee: 10%
Ad Fee: N/A
Average # of Employees: 2-5
Owner Participation: Many options are available: Owner responsibilities may include- Office procedures in the early days, returning inquiries booking lessons scheduling, payroll, recruiting, marketing, finding new locations. Some owner may want to teach classes possibly. All of the above initially and until staff can be added.
Financial Performance Representation (Earnings Claim) / FPR-Item 19 in FDD: Yes

Franchise Sales

Single Unit: Yes
Multiple Units: Yes
Area/Master Developer: Yes
Resales: Yes

International Expansion

International Expansion Opportunities: Yes
Regions outside of U.S. available for Expansion:
Canada / North America

Inquire with Corporate for available territories

Mexico not available at this time

Single Unit Availability Outside US: Yes
Multiple Unit Availability Outside US: Yes
Area Development or Master Avail: Yes
International Expansion Notes:
Already in Turkey, available for international expansion to other countries, please inquire for more information


Support & Training Provided

Financial Assistance Provided: Yes
Site Selection Assistance: Yes
Lease Negotiation Assistance: Yes
Co-operative Advertising: No
Support and Training Notes:
Financial Assistance Provided: Yes, through 3rd Parties


In every direction. Personal. Aquatic. Business development. Computer and internet
support. Marketing, and peer access.

Training: 2 weeks both business and aquatic

On-Going Support: Constant

Field Support: Every 2 Months

Annual Meetings: Yes

Get Started!


Freddy O'Pry

Franchise Development