Wayback Burgers (Formerly Jake's Wayback Burgers)

At Wayback Burgers, our juicy, fresh-off-the-griddle burgers are cooked to order and never frozen. Our signature house-made potato chips go perfectly with our thick, rich milkshakes. The warm, welcoming décor makes the short wait for a hot burger that much easier, or customers can pick up orders placed by phone, fax or Web. Monthly burger and shake specials keep things lively for our many repeat customers. Additional menu items include hot dogs, a variety of sandwiches, chicken fingers, and fresh salads.

Strong Category Demand

Many Americans crave better taste and atmosphere than fast food chains offer, but they want value, too. That's why the number of US fast casual burger units (including Wayback Burgers) nearly doubled from 2004-2008, and their revenues grew even more. The 17 largest fast casual burger chains grew sales by 11% in 2008, at the height of a recession! A Wayback Burgers franchise offers a way to capitalize on this demand with a proven system for success.

Customers Want to Stay a While

Our new, inviting restaurant design complements the welcoming attitude of our employees. Our 1920's-inspired décor are familiar and classic, featuring warm red, white and stainless steel accents. It's clean and open, in keeping with the community interaction that we encourage for every franchise.

Multiple Options for Revenue Growth

Simple, classic fare from Wayback Burgers lets you capitalize on options like drive-through, delivery, catering and fundraisers. We also participate in VetFran to support our American armed services veterans. Open the restaurant you always dreamed of, or take advantage of our discount on multi-unit purchases.

A Proven Process for Proven Results

A lot of time and hard work goes into opening a restaurant. Your support from our experienced team uses a checklist from signing an agreement through opening day, and includes:

Assistance with site selection and lease negotiation
Construction advice and interaction with contractors
Ongoing advice and aggressive marketing

Business Type:
Retail (Brick and Mortar)

Year Established: 1991
Year First Franchised: 2009
Franchised Units: 50 - 100
Actual number of units: 83
Company Owned Units: 2

States referrals are accepted in:

  • Alabama
  • Alaska
  • Arizona
  • Arkansas
  • California
  • Colorado
  • Connecticut
  • Delaware
  • Florida
  • Georgia
  • Idaho
  • Illinois
  • Indiana
  • Iowa
  • Kansas
  • Kentucky
  • Louisiana
  • Maine
  • Maryland
  • Massachusetts
  • Michigan
  • Minnesota
  • Mississippi
  • Missouri
  • Montana
  • Nebraska
  • Nevada
  • New Hampshire
  • New Jersey
  • New Mexico
  • New York
  • North Carolina
  • North Dakota
  • Ohio
  • Oklahoma
  • Oregon
  • Pennsylvania
  • Rhode Island
  • South Carolina
  • South Dakota
  • Tennessee
  • Texas
  • Utah
  • Vermont
  • Virginia
  • Washington
  • Washington DC
  • West Virginia
  • Wisconsin
  • Wyoming

Financial / Terms

Cash Investment (Liquid): $100000
Minimum Investment: $225000
Maximum Investment: $300000
Minimum Net Worth: $100000
Franchise Fee: $35000
Vet Fran
Average # of Employees: 5-7
Financial Performance Representation / FPR-Item 19 in FDD: No
Ownership Participation:
Executive Model
Passive Ownership
Royalty Type: Flat Percentage Fee

Royalty Fee Structure:
Yearly Royalty Fees: 5% of Sales

Ad Fee Structure:
National Ad Fee: 2% of Sales

Local Ad Fund: 2% of Sales

Financial Terms Notes:

The estimated initial investment for a traditional Wayback Burgers
restaurant will run between $225,000 - $325,000. This includes costs
associated with construction, equipment, start-up, training and hiring and
initial operations. You should also consider the following financial commitments involved:

• Initial franchise fee for first store: $35,000
• Liquid capital of $100,000 on hand
• Yearly royalty fees: 5% of sales
• National Advertising Fund: 2% of sales
• Local Advertising Fund: 2% of sales
• 20-Year fixed rate contract
• No renewal fees for 20 years

Jakes Franchising, LLC does not offer financing, however we have a list of
lenders that have helped many of our franchisees fulfill their dream in the past.

Franchise Sales

Single Unit: Yes
Multiple Units: Yes
Area/Master Developer: Yes
Resales: No

International Expansion

International Expansion Opportunities: Yes
Regions outside of U.S. available for Expansion:
Canada / North America
Central / South America
Western Europe
Eastern Europe
Asia / Pan Pacific
Middle East

Conatact us for more information

Single Unit Availability Outside US: No
Multiple Unit Availability Outside US: Yes
Area Development or Master Avail: Yes

International Expansion Notes:
Conatact us for more information


Support & Training Provided

Financial Assistance Provided: Yes
Site Selection Assistance: Yes
Lease Negotiation Assistance: Yes
Support and Training Notes:
Pre-opening training: 1-week @ Jake’s University / 1-week @a certified training store

Post training: 1-week in franchisee’s store for pre-opening / 1-week in franchisee’s store after opening

25 days total training days:

  • 10 in store -locally
  • 5 at Wayback U in Connecticut
  • 10 at new Wayback Burgers franchisee location

Get Started!


Freddy O'Pry

Franchise Development