Martinizing Dry Cleaning


Martinizing is the largest and best known dry cleaning franchise in the U.S. and it continues to innovate and grow! It is the “Greener Cleaner” utilizing the most environmentally friendly methods available. It attracts a more affluent, white collar clientele. Martinizing® offers single or exclusive multi-unit territories.

Approximately 40% of franchisees own 70% of the system units. No previous dry cleaning experience is needed; franchisee training program is provided. A state-of-the art equipment package and environmentally friendly cleaning processes are offered. Assistance is available for third-party financing, site selection and marketing.


Year Established: 1949
Year First Franchised: 1949
Franchised Units: 50-100
Actual number of units: 459
Company Owned Units: N/A
Projected New Units (12 months): 30

States referrals are accepted in:

  • Alabama
  • Alaska
  • Arizona
  • Arkansas
  • California
  • Colorado
  • Connecticut
  • Delaware
  • Florida
  • Georgia
  • Hawaii
  • Idaho
  • Illinois
  • Indiana
  • Iowa
  • Kansas
  • Kentucky
  • Louisiana
  • Maine
  • Maryland
  • Massachusetts
  • Michigan
  • Minnesota
  • Mississippi
  • Missouri
  • Montana
  • Nebraska
  • Nevada
  • New Hampshire
  • New Jersey
  • New Mexico
  • New York
  • North Carolina
  • North Dakota
  • Ohio
  • Oklahoma
  • Oregon
  • Pennsylvania
  • Rhode Island
  • South Carolina
  • Tennessee
  • Texas
  • Utah
  • Vermont
  • Virginia
  • West Virginia
  • Wisconsin
  • Wyoming

Avail. in Canada: Masters/Area Developer: No


Franchised Units: 466 worldwide

Available in Canada, except in the Provinces of Alberta/Ontario/Prince Edward Island.


Financial / Terms

Cash Investment: $125,000
Minimum Investment: $365,000
Minimum Net Worth: $250,000
Franchise Fee: $40,000


  • Vet Fran

Royalty: 4%
Ad: 0.5%
Average # of Employees: 3
Passive Ownership Allowed: No
Earnings Claims: Yes


Total Investment: $368K to $573
Minimum Net Worth: For multi-units $400K ($250,000 in liquid assets)
For single-units $250K ($125,000 in liquid assets)
Average Number of Employees: 2 FT, 4 PT
Passive Ownership: Discouraged

Franchise Sales

Single Unit: Yes
Multiple Units: Yes
Area/Master Developer: No
Resales: No


International Expansion

International Expansion Opportunities: No
Developing outside of the U.S.: N/A
Single Unit Availability Outside U.S.: No
Multiple Unit Availability Outside U.S.: No
Area Development or Master Avail.: No
Cash Investment: N/A
Total Investment: N/A


No International Opportunities at this time


Support & Training Provided

Financial Assistance Provided: No
Site Selection Assistance: Yes
Lease Negotiation Assistance: Yes
Co-operative Advertising: Yes


No previous dry cleaning experience necessary; training provideded: one (1) week in classroom /two (2) weeks on-site prior to store opening.

We work with independent financing firms to assist in securing financing or obtaining loans from the Small Business Administration, but we do not provide direct financing. The franchisee is responsible for arranging their own financing.


Get Started!

Freddy O'Pry

Franchise Development