Batteries Plus Bulbs


With the opening of the first all battery retail store in 1988 in Green Bay, Wisconsin, Batteries Plus quickly became the uncontested leader in the battery market, differentiated by superior knowledge, product availability, and expertise. The initial offering of products and services consisted primarily of automotive type “SLI” batteries, alternators, starters, regulators, belts and a limited selection of specialty batteries, related accessories and tools.

As our reputation for solving battery problems grew, and the demand for supplying “specialty” batteries increased, it became evident that our real opportunity was to increase our overall selection of batteries.

This ultimately enabled us to be known as the source for all battery needs and gave us the impetus to grow our business and our brand. Our first franchise retail store opened in 1992 in Ft. Wayne, Indiana. In 2010 Batteries Plus added light bulbs to its unique offering of products providing one source for power needs. A growing number of stores are now stocking the most popular light bulbs and hundreds of specialty light bulbs. We can fulfill virtually any light bulb or battery request from consumers and businesses alike.

Today, Batteries Plus is the nation's largest franchise of its kind, offering a comprehensive selection of batteries, light bulbs, related products and technical support that meet increasing demands. With over 27 years of experience and 600+ locations in 46 states, Batteries Plus Bulbs has the expertise to help you start your business.

Leading Reasons Batteries Plus is a Top Franchise to Consider:

  • We are the nation’s largest specialty provider of battery and light bulb solutions offering the latest, most comprehensive selection of batteries, light bulbs, accessories and value added services to both retail and business-to-business customers. Batteries Plus:
  • Franchisee satisfaction. See how our franchisee’s rated the Batteries Plus system for yourself. See the "Franchise Business Review" - Franchisee Satisfaction Report operates in the large, under-served industries of batteries and light bulbs. The U.S. battery industry is estimated to be $30.7 billion in sales with an annual growth rate of 4.1%, while the U.S. light bulb industry is about $14 billion.* (*Freedonia Research Study)
  • Multiple revenue streams including retail and business-to-business
    Prime market availability - single or multiple units
    Product line of over 30,000 batteries, light bulbs and related products
  • Established model and support system

Business Type:
Retail (Brick and Mortar)


Year Established: 1988
Year First Franchised: 1992
Franchised Units: 250+
Actual number of units: 650
Company Owned Units: 46

States referrals areaccepted in:

  • Alabama
  • Alaska
  • Arizona
  • Arkansas
  • California
  • Colorado
  • Connecticut
  • Delaware
  • Florida
  • Georgia
  • Hawaii
  • Idaho
  • Illinois
  • Indiana
  • Iowa
  • Kansas
  • Kentucky
  • Louisiana
  • Maine
  • Maryland
  • Massachusetts
  • Michigan
  • Minnesota
  • Mississippi
  • Missouri
  • Montana
  • Nebraska
  • Nevada
  • New Hampshire
  • New Jersey
  • New Mexico
  • New York
  • North Carolina
  • North Dakota
  • Ohio
  • Oklahoma
  • Pennsylvania
  • Rhode Island
  • South Carolina
  • South Dakota
  • Tennessee
  • Texas
  • Vermont
  • Virginia
  • Washington
  • West Virginia
  • Wyoming

Background Notes

  • Territory Checks - Please contact us for current availability

Financial / Terms
Cash Investment (Liquid): $100000
Minimum Investment: $215061
Maximum Investment: $389037
Minimum Net Worth: $350000
Franchise Fee: $37500
Vet Fran
Average # of Employees: 4
Financial Performance Representation / FPR-Item 19 in FDD: Yes
Ownership Participation:
Executive Model
Royalty Type: Flat Percentage Fee

Royalty Fee Structure:
Royalty: 5%

Ad Fee Structure:
National Marketing Fund 1%

Financial Terms Notes:

  • Cash Investment: $100,000
  • Total Investment: $215,061 - 389,037
  • Minimum Net Worth: $350,000
  • Franchise Fee: Single = $37,500 / 2 Pack = $47,500 / 3 Pack = $57,500
  • Discounts: VetFran, Women, Minorities? Yes, VetFran ($10,000)
  • VetFran Program Participant: Yes
  • Royalty: 5%
  • Ad: 1%
  • Average # of Employees: 3-4

Passive Ownership Allowed: Possibly, as long as certain qualifications are met -inquire with corporate

Earnings Claims: Yes

Franchise Sales

Single Unit: Yes
Multiple Units: Yes
Area/Master Developer: No
Resales: Yes

International Expansion

International Expansion Opportunities: No
Single Unit Availability Outside US: No
Multiple Unit Availability Outside US: No
Area Development or Master Avail: No
International Expansion Notes:
No International Opportunities


Support & Training Provided

Financial Assistance Provided: Yes
Site Selection Assistance: Yes
Lease Negotiation Assistance: Yes
Co-operative Advertising: Yes

Support and Training Notes:
Financial Assistance Provided: 3rd Party

Site Selection Assistance: Yes

Lease Negotiation Assistance: Yes

Co-operative Advertising: Limited markets have co-operative set up


Online training modules will be completed before attending 3 consecutive week training held in Pewaukee, WI. One week commercial sales training is done in the field after the store has been open for 60 -90 days.

Get Started!


Freddy O'Pry

Franchise Development